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Noel Moriarty
CEO @ Chrobis Ltd: At the business end of IT - Strategy, eCommerce, Internet, Marketing, SCM, CRM
United Kingdom, Richmond
www.askvisory.com/nmoriarty

Why you should speak with me:

Wide ranging experience in software and technology, helping businesses of all sizes to understand and exploit technology

Summary:

Technology specialist who has nothing to do with wires and boxes, and everything to do with getting systems to work properly for the business. It's not the technology, it's people who make the difference.

I'm a business advisor in the use of technology for business improvement, delivering ROI from using information systems, properly deployed and supported by well-trained people, following responsive business processes, using timely, accurate and relevant information.

I have extensive experience of using IT in many forms over the last 30+ years, applying the technology always with the business result in mind. Whether it is factory automation, handheld technology, e-commerce or internet marketing, you need to make sure that the technology does not turn into a self-fulfilling beast, sucking in time and money and delivering little for the business. I help clients to do that, either through supply chain efficiency or increasing revenues through the internet

Career History

Enterprise:
Success100 Corporation 
Position:
Executive 
Summary:
Success 100 is a team of "Distress to Success" business specialists.

We help SMEs who are under-pressure, under-performing and/or under-funded, working in a longer term relationship to help them thrive once we have helped to sort out their immediate financial issues.

We help with advice, finance, management support, coaching and many other services to help them turn around their businesses when facing difficulties. 
Year:
Jun 2011 – Present
Enterprise:
Synatus  
Position:
Partner   
Summary:
Partner in Business Turnaround and ICT (Information and Communications Technology) Practice Groups, providing technology based business consulting to deliver return on investment through enhanced sales, internet marketing and supply chain effectiveness   
Year:
Sep 2010 – Present
Enterprise:
WSI Polaris Digital Marketing 
Position:
Internet Marketing Strategist and National Accounts Programme Ambassador 
Summary:
Owner of Internet Marketing franchise and Internet Marketing strategic consultant, a member of the WSI network, offering e-business marketing solutions from WSI - We Simplify the Internet, the world's leading provider of web solutions for SMEs, helping clients to build sales revenues through effective use of digital marketing.

Work with National Associations in the UK to provide educational webinars about online marketing in order to help the Associations gain and retain members. The members benefit greatly from these webinars, which help them grow their business online, making the best use of internet marketing techniques, and ultimately more profitable. 
Year:
Jan 2010 – Present
Enterprise:
Chrobis Limited 
Position:
CEO 
Summary:
Executive Director of Business Consulting and IT Services company, providing
* advice, support and solutions for
* planning, deployment and implementation of effective IT in
* CRM / Internet Marketing / E-Commerce and Supply Chain for
* small and medium sized businesses (typically £1m to £30m turnover)  
Year:
Sep 2009 – Present
Enterprise:
Chrobis Consulting 
Position:
Business Advisor 
Summary:
Strategic Business Advisor to SME sector around business improvement using IT, and IT based services. Plan, deploy and make IT work effectively to generate sales, and lower costs of supply.

Specialist in three main disciplines:
* E-commerce, CRM and Internet Marketing - Effective use of digital marketing built around websites to drive sales revenues, using email & paid search marketing, website optimisation, social media and analytics for targeted traffic conversion.
* Supply Chain - Manufacturing, Distribution and Logistics, and financial performance improvement through planning & operations
* Software and technology, as a sector in its own right, and as a functional discipline in other businesses; IT-based business improvement, product development and marketing, around supply chain, logistics, web and e-commerce. 
Year:
Oct 2009 – Present
Enterprise:
IBM Global Business Services (NE Europe) 
Position:
ISV Alliances Leader (Europe) 
Summary:
Strategic Business Development of Business and IT Services with ISV Alliance Partners  
Year:
Feb 2007 – Sep 2009
Enterprise:
IBM Global Business Services 
Position:
Associate Partner  
Summary:
Sales and Delivery of Supply Chain / Logistics & IT consulting services  
Year:
Oct 2002 – Jan 2007
Enterprise:
PwC Consulting 
Position:
Director  
Summary:
Lead practitioner in Supply Chain Group. Responsible for:
(1) Sales & delivery of SCM consulting services cross industry sector, ranging from logistics strategy, business improvement, process change, IT implementation.
(2) Staff management / career development
(3) Product & service development in SCM in technology enabled supply chain  
Year:
Jul 2001 – Oct 2002
Enterprise:
PwC Consulting 
Position:
Senior Manager  
Summary:
Sales and delivery of IT and supply chain consulting projects
Built and led PwC consulting practice in SAP APO (Advanced Planner & Optimizer) in Europe. Sales & marketing, delivery and resource development, product & services development  
Year:
Jul 1998 – Jun 2001
Enterprise:
Price Waterhouse Management Consultants 
Position:
Consultant / Senior Consultant / Senior Manager  
Summary:
Business and IT Consultancy and Bespoke Systems Development, IT Strategy, Business Re-engineering cross industry. ERP / MRPII and Planning Systems Implementation in Logistics / Supply Chain  
Year:
Oct 1990 – Jun 1998
Enterprise:
Hoskyns Group plc 
Position:
Programmer / Analyst / IT Consultant 
Summary:
Software development, implementation and consulting services around IT. Joined Hoskyns through Graduate Intake scheme directly from University    
Year:
Sep 1980 – Sep 1990

Education & Qualifications

University:
University of Birmingham 
Degree:
BA (Combined Honours) 
Year:
1980 
University:
Université d'Auvergne (Clermont-Ferrand I) 
Degree:
DEUG 
Year:
1979 
University:
St Michael's College, Leeds 
Degree:
Full house of 11 O and 4 A Levels 
Year:
1976 

Other Qualifications & Awards

Languages Spoken

  • English
  • French
verified profile
Industry Focus:
Technology
Business Services
Business Areas:
IT – Information Technology
Customer Relationship & Marketing
Strategy & Business Advisory

Key Skills:

Strategic IT, business improvement using technology, internet, business development of technology-based products & services, human / behavioural & change management around IT, SME business growth and turnaround, SME restructuring

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