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Michael Gains
Managing Director at Enhanced Commissioning Ltd
United Kingdom, Northampton
www.askvisory.com/mgains

Why you should speak with me:

Mike has 13 years of experience in the Pharmaceuticals. Mike is currently a Managing Director at Enhanced Commissioning Ltd

Summary:

An experienced business Director with a successful track record of working in the public and private sector.

- Cost effective prescribing
- Medicines procurement
- DH Liaison
- Pan European managed entry strategy
- Health Technology Assessment Consultancy (NICE, SMC, AWMSG)
- Health Economic, Value and Budget Impact dossiers
- Evidenced Based Medicine publication strategy - - - European MRP and Licensing strategy
- KOL advocacy and Advisory Boards
- Systematic Reviews/Meta Analysis
- Satellite Symposia

Over 10 years of working in the Pharma Agency and Publishing, Clinical Trials, CRO, Pharma Marketing and Sales environment have developed an understanding of what is necessary in delivering a successful managed entry strategy of Pharmaceutical products in a variety of therapeutic areas from Asthma and Neurology to Renal and Oncology.

Career History

Enterprise:
Enhanced Commissioning Ltd 
Position:
Managing Director 
Summary:
Enhanced Commissioning works with the UK Pharmaceutical industry in providing value added services to the NHS which
promote safety and cost effectiveness through the education of Health Care Professionals and patients on specific disease areas.

Enhanced Commissioning provides interventions which:

- Monitor and audit the appropriate use of cost effective medicines
- Identify appropriate patients for treatment
- Improve cost effectiveness of treatment and improve patient outcomes.

Working with a number of specialist suppliers, Enhanced Commissioning's aim is to deliver expertise to NHS PCOs specifically in the delivery of:

- Procurement and Commissioning expertise
- Commissioning interfaces
- Disease management software
- Performance management and training
- HCP engagement materials
- Patient information 
Year:
Sep 2011 – Present
Enterprise:
British Journal of Medicines Procurement 
Position:
Publisher 
Summary:
Medicines procurement is one of the fastest growing specialties within pharmacy services.There have been numerous developments and strategic changes over the past few years, including the Audit Commission report on procurement, changes to the Pharmaceutical Price Regulation Scheme (PPRS), the development of procurement groups and the development of the role of the Commercial Medicines Unit (CMU)

The aim of the BJMP is to support medicines procurement professionals across the UK and to provide practical tips and advice on best practice in medicines supply and procurement 
Year:
Nov 2008 – Present
Enterprise:
Prescribing Services Ltd. 
Position:
Marketing Director 
Summary:
Marketing of analytical prescribing software and publications to the NHS. Developed for PCTs, PBCs and GP consortia to effectively manage cost effective and safe prescribing in line with the QIPP agenda.

Eclipse https://www.eclipsesolutions.org/EclipseInfo/AboutEclipse/ is being used across East of England PCTs and discussion are ongoing with DH for wider roll out. 
Year:
Apr 2011 – Aug 2011
Enterprise:
Sudler & Hennessey 
Position:
Group Account Director 
Summary:
Representative, Clinician, Nurse and Patient training programs and associated brand and NHS medical communication materials.

Blended learning programs
eCME
Sales Force Effectiveness
Competitor Analysis 
Year:
Aug 2009 – Apr 2011
Enterprise:
Touch Briefings 
Position:
Business Director and Publisher 
Summary:
Customised content for Pharmaceutical clients, educational and corporate communication needs.

Bespoke Publications combine opinions from academic thought leaders with original content to create a tailored package, delivered in a targeted multi-platform approach.

Focusing on anything from medicines procurement, drug evaluations, cost effectiveness arguments to macro industry trends, legal and regulatory frameworks or niche market access analysis. Bespoke Publications are a vehicle through which a company can communicate effectively to its desired audience whether internal or external. 
Year:
Jan 2008 – Aug 2009
Enterprise:
Hayward Medical Communications 
Position:
Project and Business Manager 
Summary:
Hayward Medical specialise in creating effective communication strategies. This is achieved through a single item or a fully integrated doctor and patient programme. It may take one or more of a number of formats: print, CD-rom, website. It may be a new journal designed specifically to support a client's strategic objectives.

Hayward Medical Communications provide:
* Branded independent journals
* Direct-to-patient communication
* Systematic and pharmacoeconomic reviews
* EU reimbursement strategies
* Managed entry of new product programmes – UK and international
* Drug information and medicines management portfolios
* Submissions to the National Institute for Health and Clinical Excellence (NICE), the Scottish Medicines Consortium (SMC) and the All Wales Medicines Strategy Group (AWMSG)
* Advisory boards – UK and international
* Opinion leader development – UK and international
* Symposia organisation – UK and international 
Year:
Sep 2004 – May 2008
Enterprise:
Pfizer 
Position:
Medical Sales Executive 
Summary:
Worked with NHS in the East of England on various products, particularly focussed on Pain services. Worked on products including Champix, Lyrica, Celebrex, Viagra, Detrusitol XL 
Year:
May 2006 – May 2007
Enterprise:
PJB Publications 
Position:
Publication Manager 
Summary:
Global Compliance publications on ICH GCP, FDA 21 CFR and Clinical Trial publications to Pharma and CRO clients 
Year:
Jan 2000 – Jan 2003
Enterprise:
Sitel Corporation 
Position:
Team Leader 
Year:
Jan 1998 – Jan 2000

Education & Qualifications

University:
Kingston University 
Degree:
Bachelor of Arts (Hons) 
Year:
1998 
University:
Corfe Hills School 
Degree:
 
Year:
1995 

Other Qualifications & Awards

Languages Spoken

Industry Focus:
Pharmaceuticals

Key Skills:

Health Economics, Health Technology Assessments, Pharma Marketing, Pharma Sales, Publication Planning and Medication Concordance, Medicines Procurement

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